SEARCH
Our solutions are based on many years of hands-on paid search experience for iGaming brands, coupled with AI-powered insights from LLMs and premium tools. We know the right account structure and settings in order to best meet the goals of our clients, and we understand how important compliance is for gambling brands. Our experience alongside our use of first-class tools helps us by monitoring campaigns, automating reporting, suggesting optimisations - which helps us to deliver Google Ads and Microsoft Ads campaigns that benefit from improved overall campaign performance.
Our knowledge and structure cuts to the chase: it allows us to spend more time doing what matters.
Paid Search Assisted by AI
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Impact Ratings
Our AI tools rate each optimisation suggestion as either high, mid or low impact and a list of opportunities is regularly outputted to improve performance, reduce spend waste, implement best practices and suggestions for improving the structure.
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Opportunities Identification
AI-enabled tools list opportunities such as ad extensions, budget impression share issues and conflicting negative terms.
It also offers ways to improve performance, enabling us to deal with optimisations quicker.
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Automated Rules
We can set up automated rules based on required outcomes (for example ROAS) or use scheduling rules in order to pause or activate ads automatically at a specific date and time.
FIND OUT MORE
We would love to talk to you about how our AI-driven services help to manage paid search better.